Lynda - Learning Google AdSense

Lynda - Learning Google AdSense: The Basics
MP4 | Video: 720p | Duration: 1:24:44 | English | Subtitles: VTT | 170.8 MB

Learn how to generate a steady stream of revenue from your website with Google AdSense, Google's display networking tool. Author and marketer Anson Alexander teaches you how to get up and running with AdSense, and display ads that "make sense" for your website. Learn how to set up an account, place limitations on ad content, place and earn revenue from ads, and use advanced placement strategies. Plus, with AdSense reports, you'll learn how to identify ad trends, increase page views, and maximize ad performance.

Topics include:

    Understanding ad networks and AdSense's limitations
    Learning which situations are best for using AdSense
    Setting up an AdSense account
    Creating new ad units
    Displaying ads on a website
    Configuring channels and ad styles
    Allowing and blocking ads
    Reviewing the AdSense dashboard
    Running AdSense reports and custom reports
    Exporting data
    Reviewing payee and account settings
    Downloading the AdSense mobile app

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